Deepfakes, Disinformation, and AI Content Are Taking Over the Internet

The presentation addresses the growing issue of AI-generated content and its impact on society.

Key Points:

• AI Usage and Content Creation: AI tools are widely used to produce indistinguishable content from human-generated material, including videos, images, and written content. AI-generated content is already prevalent on platforms like YouTube and TikTok.
• Misinformation Spread: Lies and disinformation spread rapidly on social media, often six times faster than the truth according to studies, which fuels further misinformation.
• Deepfakes and AI Imposters: Technologies like generative adversarial networks and software like Sora allow for the quick and realistic creation of fake videos, which can be used to deceive and manipulate.
• Cybercrime and AI: AI enables the automation of cybercriminal activities like phishing and social engineering, making attacks more widespread and harder to defend against.
• Challenges in Detection: Detecting AI-generated fake content, especially deepfakes, is challenging due to the subtlety of misinformation and the limitations of current detection tools.
• Mitigation Strategies: Effective countermeasures include the use of AI for cybersecurity, multi-factor authentication, and zero trust security models.
• AI and Human Collaboration: Emphasizing co-intelligence, where humans and AI work together to enhance decision-making processes.

The presentation highlights the need for societal and technological solutions to safeguard against the misuse of AI in spreading disinformation and emphasizes the role of AI as a partner rather than a threat in various fields.

This is the end of the AI-generated content.

As generative AI is added to every imaginable product, millions of people are using it to produce dramatically more output than ever before. Cybercriminals and fraudsters are not only no exception to this, but they are perhaps even greater users of gen AI, since hallucinations and errors are not an issue for them. They can, and are, using AI to flood the web, and every one of our communication channels, with sophisticated fake content which are fooling users, wasting their time, and actively harming them every day. This talk will explore how fake content, fraud, and social engineering have evolved over the years, how gen AI is making the problem go exponential, and what the technology industry and society can do about it.